M&D's WAVE Technique

M&D's 4-Phase Marketing System for Home Sellers

M&D Real Estate has developed a comprehensive 4-phase marketing technique to ensure your property is expertly priced, beautifully presented, widely marketed, and actively managed throughout the home selling process. Our approach maximizes the potential for a successful and timely sale while offering the benefits of a standard commission rate.

Our 4-Phase Marketing System

M&D's WAVE Technique

Worth Assessment

Aesthetic Enhancement

Visibility Amplification

Engagement Maximization

Phase 1: Worth Assessment

Seller consultation & in-person property evaluation, information gathering session
Free comprehensive market analysis for accurate property pricing
Unique selling point(s) identification by listing specialist and REALTOR
Data-driven and expert pricing strategy development by your REALTOR
Final price setting discussion with your REALTOR

Phase 2: Aesthetic Enhancement Phase

Expert recommendations on home improvements and repairs
Advice on staging the home and preparation for showings/boosting curb appeal
High-quality professional photography
Video tour creation for immersive online experience
Home features documentation

Phase 3: Visibility Amplification Phase

Utilization of D-FW and National listing services for maximum exposure, including MLS, Zillow, Realtor.com, Trulia, Homes.com, and hundreds more
Search Engine Optimized property web page
Targeted social media campaigns
Paid digital advertising pointing at listing, and retargeting strategies

Phase 4: Engagement Maximization

Virtual & In-Person Open House
Home showings & feedback collection and analysis
Dynamic market re-evaluation and pricing adjustments
Continuous refinement of the home marketing plan
Proactive buyer follow-up and negotiation support
Targeted e-mail campaigns

M&D's In-House Marketing Agency Expertise

Our full-service, in-house marketing agency actually plans and implements our 4-Phase Marketing Plan. This dedicated team of professionals creates and executes a tailored strategy for your property, working with your realtor to ensure a cohesive and effective approach throughout the entire selling process.

Home Seller Benefits

By selecting M&D’s 4-Phase WAVE Marketing Technique, sellers can enjoy a top-rated realtor as well as:

Ability to sell home faster through targeted marketing and wider reach
Higher offers due to professional presentation and strategic pricing
Reduced stress with expert management of the entire home selling process
Increased confidence through regular updates and transparent communication

Our methodical, cutting-edge approach ensures that:

Your home will not be underpriced or overpriced
Your property will show well both online and in person
You’ll benefit from extensive market reach without missed opportunities
We’ll provide the best targeting and management of potential buyers
You’ll secure the best offer in the current market conditions

Why Choose M&D

As experienced listing agents, we understand all the nuances of selling a home.

Our WAVE Technique is tailored to the specific needs of the local real estate market, taking into account factors such as:

Current market trends
Local housing affordability
Seasonal fluctuations in the DFW real estate market

When you choose M&D Realtors as your seller’s agent, you’re partnering with a team that combines the benefits of a top-rated listing agent with full-service expertise. Our comprehensive approach to the home selling process includes:

Detailed analysis of your property’s unique features
Strategic timing of your home’s market debut
Regular updates on your selling timeline and progress

M&D's WAVE Technique

M&D's 4-Phase Marketing System for Home Sellers

M&D's WAVE Technique

Worth Assessment

Aesthetic Enhancement

Visibility Amplification

Engagement Maximization

Phase 1: Worth Assessment

Phase 2: Aesthetic Enhancement Phase

Phase 3: Visibility Amplification Phase

Phase 4: Engagement Maximization

M&D's In-House Marketing Agency Expertise​

Home Seller Benefits

Why Choose M&D

M&D Real Estate - As Featured In...

How Can We Help You Today?

Have an M&D Real Estate Team Member Reach Out:

M&D's In-House Marketing Agency Expertise